SimpleBills is a Waco based company servicing many university markets across the nation. They are the roommate utility billing service specializing in the student housing market. SimpleBills brought me on board to give their marketing materials a fresh update and to create a few new pieces. The same brand message still needed to be communicated but in a new way visually, so I gladly stepped up to the plate. I was able to modify some of their main graphics for a cleaner aesthetic and add some new colors, textures, and photography. SimpleBills does a great job of getting the important information and facts out there in a very direct way, and I wanted that simple yet direct communication to transfer through the design as well. Each piece needed to fit into the "design family" I was creating yet separately appeal and target corporate properties as well as engage students and parents. My goal was to design new marketing material that is easy to comprehend and engaging to look at, while also captures the attention of the target market. I really enjoyed getting to create a 22 page booklet that shares the story both visually and conceptually of how SimpleBills got started and how to take advantage of their services.

I love getting to be apart of each clients business and story, a relationship that keeps going project and project.